Podcast coach Gabe Ratliff (of The Artful Entrepreneur) joins Tyler Jacobson to discuss how dialing in your message can help you succeed in podcasting and how being compelled to podcast can help you reveal your expertise and passion. TRANSCRIPT (automated): TYLER JACOBSON: You’re listening the Omnicast. I’m your host, Tyler Jacobson, with Omnifonic.com. Joining me…
Susan Barry of Hive Marketing returns to the Omnicast to discuss all sorts of stupid ways that businesses waste their marketing budgets. Are you making some of these mistakes? Tune in to find out. TRANSCRIPT (Automated) This is Tyler from the Omni cast before I jump into this episode I want to acknowledge that there…
We often hear from B2B companies that they only want to advertise on LinkedIn and don’t want to advertise on Facebook or Twitter. In this episode, Tyler and Dannon explore this thinking to see if business to business is missing marketing opportunity by exclusively spending on LinkedIn or if it’s the smartest use of their…
Lesson 1: If you’re ignoring your business’ online reputation, today is the day that ends. Susan Barry of Hive Marketing joins Tyler to discuss the importance of online reputation management, share stories of when and how it goes wrong, and give you the tools and guidance to take control of your online reputation to win…
Have you heard that the inbox is the great equalizer? Your brand gets as much visibility in the inbox as any brand of any size. So, are you taking full advantage of this or are you overlooking a couple of the easiest “set-it and forget-it” marketing tactics out there? Omnifonic’s Tyler and Dannon are here…
Before I answer what SEO costs, I think it’s important to talk about what the wrong price to pay for SEO is. I recently met with a small business owner who had been paying $275/month for 3 years. His site was a mess, his domain name had little to do with his brand or his…
We’re not talking about a fleet of wrapped vehicles. We’re talking about the back window of your Honda Accord being plastered with adhesive lettering from Home Depot talking all about your brand. Does it work? Do people remember? Should it be done differently? Tyler and Dannon dissect all of the marketing pluses and minuses of…
On this episode of the Omnicast, we explore how to run better Facebook ads with David Soto of The Moore Agency. Is it possible to spend too little? Is it possible to spend too much? Should you run your ads to wide audiences or should you narrow your audiences down to exact personas? We get into…
Inspirational quotes usually strike me as aspirational porn, fairly meaningless aside from momentarily revving you up, relied upon by people who are aiming present a facade that masks their terror. Sorry if you’re one of those people. I truly hope you live, laugh, and love. Now, here’s where I whip out something wonderful I heard…
It’s now been a week since I attended the Denver Digital Summit, and it’s been just a little over two months since I made the leap from unfulfilling government work into the deep waters of content writing and search engine optimization. My primary care physician thought this move was some mid-life, manic episode, however, I…
