We often hear from B2B companies that they only want to advertise on LinkedIn and don’t want to advertise on Facebook or Twitter. In this episode, Tyler and Dannon explore this thinking to see if business to business is missing marketing opportunity by exclusively spending on LinkedIn or if it’s the smartest use of their ad dollars.
Tyler Jacobson is founder and partner at Omnifonic, a growth focused digital marketing agency, based in Denver, CO. In addition to running Omnifonic, Tyler teaches classes on Facebook advertising at General Assembly and is a guest speaker at the Daniels College of Business at the University of Denver. People also know him for co-founding Lipgloss and, also, Mile High Soul Club, two of Denver's most celebrated club night, posting photos of his dogs to social media, a severely dry, yet omnipresent, sense of humor, his awesome wife and kids.
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