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Recently, we met with various small business owners to understand their marketing needs. What we found was that this varied group generally had the same misunderstandings or misuses of their websites. To help them and help others. we’ve compiled a list of assets every site should have, and in this podcast, we tell you how to get the most from them.
Google Tag Manager Sign Up – Install Instructions
Google Analytics Sign Up – Install instructions via Tag Manager (video)
Google Optimize Sign Up – Install Instructions via Tag Manager
Facebook Pixel Setup – Install via Tag Manager (note, they have a much better install option through Tag Manager once you setup your pixel.)
Twitter Pixel Setup – Install via Tag Manager